The night of reggae energy pulsating at Ratatat was a night about traditions. Namoy Budaya, the brand figure of Jose Cuervo, is a reggae oracle amongst the local Jamaican culture community in Indonesia. His interesting approach, which is open to everyone with a series of reggae-themed content wrapped in pop culture, has organically succeeded in gaining loyal followers. This led to Jose Cuervo’s attention to make him a brand figure.

This seamless fusion of music and culture set the vibe for the show at Ratatat between Jose Cuervo and Namoy Budaya. It wasn’t just about drinks; it was about the reggae attitude that made the crowd embrace the moment, where every sip fueled the rhythm of the music and the rebellious spirit of the night.

No rules, no pretense, just a night where passion, energy, culture, music, and tequila collided in the best way possible to celebrate with Jose Cuervo.

Jose Cuervo is exclusively imported and distributed by PT Pantja Artha Niaga and available through the online shop at www.minuman.com and at selected bars in Indonesia.